iLike Media worked in partnership with Kick 9 to promote their highly anticipated mobile MOBA “MOBA Legends”. For this activity, we targeted the MOBA gaming community through utilising one of the largest MOBA streamers and eSports player – Gosu
Gosu is currently the 15th largest streamer on Twitch with 1,047,171 followers and counting. He is known for his League of Legends streams and has achieved a huge MOBA following across not only Twitch but YouTube, Facebook and Twitter as well.
Gosu’s Gaming and Social channels:
✔ Twitch – 1.04m followers
✔YouTube – 779k Subscribers
✔ Facebook – 465k likes
✔ Twitter – 216k followers
Activity and Stats
YouTube
MOBA Legends First Look Video
✔250,694 video views
MOBA Legends (Stream 3) upload
✔143,903 video views (within 3 days of upload)
Twitch
Stream 1
✔Highest concurrent viewers per stream – 14,842
✔Concurrent Viewers – 8,330
✔Chat Activity – 40,580
✔Hours Watched – 47,221
Stream 2
✔Highest concurrent viewers per stream – 12,855
✔Concurrent Viewers – 8,442
✔Chat Activity – 57,260
✔Hours Watched – 60,880
Stream 3
✔Highest concurrent viewers per stream – 8,736
✔Concurrent Viewers – 6,030
✔Chat Activity – 36,620
✔Hours Watched – 35,677
✔Social giveaways during all 3 livestreams
✔Twitch channel sponsorship for a month
✔Stream shout outs