Tips on how to identify and choose the right influencers for your brand or campaign

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In today’s marketing environment, identifying and selecting the appropriate influencers for your brand or campaign is essential. In this blog, we will be discussing a few of the reasons why […]

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THE FUTURE OF INFLUENCER MARKETING: TRENDS TO LOOK OUT FOR IN 2023 AND BEYOND

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What is the future for Influencer Marketing?

The field of Influencer marketing has grown exceptionally over the last few years and its growth continues today. It has become one of the most popular marketing strategies […]

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THE POWER OF INFLUENCERS; HOLLY VLOGS BREAKS THE INTERNET!

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Holly Smith has provided yet another case study showcasing the mind-blowing extent to which social media influencers have significant power towards their online followers. Holly – otherwise known as Holly […]

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2020 Spotify Wrapped; Creating Content Worth Sharing

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Every December Spotify launch an end-of-year event which reveals listening data throughout the year. Spotify Wrapped provides users with a review of their most played genres, artists, songs and – […]

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An Introduction to TikTok and Influencer Marketing

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What is TikTok?  In 2016, TikTok was first launched in China by tech company ByteDance. A year later, ByteDance acquired a similar app, Musical.ly which they decided to bring together […]

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