Tips on how to identify and choose the right influencers for your brand or campaign
In today’s marketing environment, identifying and selecting the appropriate influencers for your brand or campaign is essential. In this blog, we will be discussing a few of the reasons why [...]
THE FUTURE OF INFLUENCER MARKETING: TRENDS TO LOOK OUT FOR IN 2023 AND BEYOND
What is the future for Influencer Marketing? The field of Influencer marketing has grown exceptionally over the last few years and its growth continues today. It has become one of the most popular marketing strategies [...]
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THE POWER OF INFLUENCERS; HOLLY VLOGS BREAKS THE INTERNET!
Holly Smith has provided yet another case study showcasing the mind-blowing extent to which social media influencers have significant power towards their online followers. Holly – otherwise known as Holly [...]
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2020 Spotify Wrapped; Creating Content Worth Sharing
Every December Spotify launch an end-of-year event which reveals listening data throughout the year. Spotify Wrapped provides users with a review of their most played genres, artists, songs and – [...]
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THE POWER OF SOCIAL MEDIA MARKETING: PS5 LAUNCH
With over 3.6 billion people using social media worldwide in 2020 it is safe to say that social media has immense power when it comes to marketing for brands. The [...]
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An Introduction to TikTok and Influencer Marketing
What is TikTok? In 2016, TikTok was first launched in China by tech company ByteDance. A year later, ByteDance acquired a similar app, Musical.ly which they decided to bring together [...]
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